Let's face it -- the fashion industry is a significant polluter, and we need to help change the status quo.
It takes about 1,800 gallons of water to grow enough cotton to produce one pair of jeans.
That's enough drinking water for 1 person, for 10 years!
There are distinct forms of waste, one of which is waste lifecycles -- products that have artificially short working lives and are disposed of even if there is still demand for them from other users. We all know people who have closets filled with idle clothing that sit unused for years -- clothing that could be proudly worn by someone else.
Convey's mission is to extend the lifecycle of the clothes we wear every day, and reward those that help contribute to a sustainable apparel market.